Cookie Policy

Effective date: 10 April 2026

1. Introduction

This Cookie Policy explains how [Entity Name] ABN [ABN] ("we", "us", "our", or "Platify") uses cookies and similar technologies when you visit or use the Platify nutrition coaching platform (the "Service").

This Policy should be read together with our Privacy Policy and Terms & Conditions.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work efficiently, provide a better user experience, and supply information to site operators.

Cookies can be "session" cookies (deleted when you close your browser) or "persistent" cookies (remain on your device for a set period or until you delete them). They can be set by the website you are visiting ("first-party") or by third-party services embedded in the website ("third-party").

In addition to cookies, we also use local storage — a browser technology that allows websites to store data on your device. Unlike cookies, local storage data is not sent to the server with every request.

3. Essential Cookies

Essential cookies are required for the Service to function. They enable core features such as authentication, session management, and security. Without these cookies, the Service cannot operate properly. These cookies do not collect information for marketing purposes.

CookieProviderPurposeDurationType
authjs.session-tokenPlatify (NextAuth)Stores your encrypted session as a JSON Web Token (JWT) to keep you signed inSession / 30 daysHttpOnly, Secure
authjs.callback-urlPlatify (NextAuth)Stores the URL to redirect you to after authenticationSessionHttpOnly, Secure
authjs.csrf-tokenPlatify (NextAuth)Protects against cross-site request forgery (CSRF) attacks during authenticationSessionHttpOnly, Secure

Essential cookies cannot be disabled as the Service will not function without them.

4. Analytics Cookies

Analytics cookies help us understand how visitors interact with the Service by collecting and reporting information. This data helps us improve the Service, identify popular features, and diagnose technical issues. The information collected is aggregated and does not directly identify you.

4.1 Google Analytics 4

We use Google Analytics 4 to measure traffic and usage patterns. Google Analytics uses cookies to distinguish unique users and throttle request rates. Data is processed by Google in accordance with their Privacy Policy. We have IP anonymisation enabled.

4.2 Microsoft Clarity

We use Microsoft Clarity to capture session recordings and heatmaps of how users interact with the Service. Clarity does not collect passwords or payment data. Session recordings help us identify usability issues and improve the user experience. Data is processed by Microsoft in accordance with their Privacy Statement.

CookieProviderPurposeDurationType
_gaGoogle AnalyticsDistinguishes unique users by assigning a randomly generated ID. Used to calculate visitor, session, and campaign data for site analytics2 yearsPersistent
_ga_<ID>Google AnalyticsMaintains session state across page requests for Google Analytics 42 yearsPersistent
_clckMicrosoft ClarityStores a unique user ID for Clarity session analytics and heatmap tracking1 yearPersistent
_clskMicrosoft ClarityConnects multiple page views by a user into a single Clarity session recording1 dayPersistent
MUIDMicrosoft ClarityIdentifies unique web browsers visiting Microsoft properties. Used for advertising, analytics, and fraud prevention1 yearPersistent
CLIDMicrosoft ClarityIdentifies the first-time Clarity saw a user on any site that uses Clarity1 yearPersistent

5. Performance Cookies

Performance cookies collect anonymised data about how the Service performs, such as page load times and Web Vitals metrics. This information helps us monitor and optimise the speed and reliability of the Service.

CookieProviderPurposeDurationType
__vsiVercel Speed InsightsCollects anonymised page load performance data (Web Vitals) to help us monitor and improve application speedSessionFirst-party

6. Local Storage

In addition to cookies, we use your browser's local storage to enhance your experience. Local storage data remains on your device and is not transmitted to our servers.

KeyPurposeExpiry
platify-assessmentSaves your progress in the nutrition assessment so you can resume where you left off if you close the browser7 days
platify-app-versionTracks the application version to prompt you to refresh when a new version is deployedPersistent

You can clear local storage data at any time through your browser's developer tools or settings. Clearing this data will reset any in-progress assessment.

7. Third-Party Cookies

Some cookies on the Service are set by third-party services that we use. We do not control these cookies. The third-party services that may set cookies through our Service are:

We encourage you to review the cookie and privacy policies of these third-party providers for more information about their practices and how to opt out.

8. Managing Your Cookie Preferences

You have several options for managing cookies:

8.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these controls in the "Settings", "Preferences", or "Privacy" section of your browser. You can:

  • View and delete existing cookies
  • Block all cookies or only third-party cookies
  • Set your browser to notify you when a cookie is set
  • Enable "Do Not Track" signals

8.2 Google Analytics Opt-Out

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

8.3 Impact of Disabling Cookies

Please note that disabling or blocking certain cookies may affect the functionality of the Service:

  • Essential cookies: Blocking these will prevent you from signing in and using authenticated features
  • Analytics cookies: Blocking these will not affect your use of the Service but will prevent us from understanding how to improve it
  • Performance cookies: Blocking these will not affect your experience but limits our ability to monitor performance

9. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. When we make changes, we will update the effective date at the top of this page.

We encourage you to review this Policy periodically to stay informed about our use of cookies and related technologies.

10. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at legal@platify.com.au.